7 Ways Your Website Is Losing You Customers We all know that good first impressions are important, but many business owners forget that sometimes, the first impression a potential customer has of you is when looking at some part of your online presence. In...
As a digital marketing expert, I’ve seen first-hand the importance of local citations in the world of voice search optimization. When it comes to optimizing your business for voice search, there are a lot of different strategies you can use. One of the most effective...
When was the last time you left your house without a phone? I’m willing to bet it’s been a while. Most of us keep our mobile devices within reach at all times, even when we’re sleeping. From a marketing standpoint, that’s good news – or it would be if you were making...
Everyone knows that email marketing is effective, but it only works when you have a list of qualified and engaged subscribers who are willing to read your content. Sounds easy, right? Too many businesses have low-value email lists because they’re not doing anything to...
Whether you’re a Star Wars fan or not, you’ve probably heard the term Jedi Mind Trick. Maybe you’ve wished it were a real thing that you could harness – for good, of course – and use in your marketing. I’ve got great news for you. While the Jedi aren’t real, it is...
Every website wants more love from Google. A high rank on Google’s SERP can mean the difference between getting organic traffic every day and never seeing a single visitor on your site that you didn’t pay for. The catch? Google plays hard-to-get – or it might be if...
Towards the completion of last year, we blogged about the growing importance of online client reviews, and worried why it was an important organization opportunity, not to be missed. The evaluation score is among many ranking elements Google utilizes within its...
Supercharge your business by ASKING for Google Reviews Are you encouraging your customers to leave Google Reviews? If not, you’re missing out on a genuine chance to reach brand-new consumers and tell them about your company. It’s not just that individuals...
Online reviews. Do they matter? Absolutely! It’s not hard to understand why a local entrepreneur would abandon reviews altogether. After all, your brand is online, you just paid all that money for a shiny new website, the doors are open and customers are coming...
Why Google Reviews Really Matter No company has to be told about the importance of SEO on their business’s success. We all want it and search endlessly for ways to bring our rankings high up in Google’s algorithms. We also all know the favorable...
